AI Insights · Timothy · January 2024
Top 5 Drawing & Coloring Apps on iOS in New Zealand Q4 2023
Discover the performance trends of the top 5 drawing and coloring apps on iOS in New Zealand during Q4 2023. Data provided by Sensor Tower.
During the fourth quarter of 2023, the top 5 drawing and coloring apps on iOS in New Zealand showed varied performance trends in terms of weekly downloads, revenue, and active users. Here’s a detailed look at each app's performance based on the data from Sensor Tower.
Color by Number：Coloring Games from Wildlife Studios experienced fluctuations in weekly downloads, starting at 714 in late September and dropping to 318 by the end of October, before recovering to 486 by the end of December. Weekly revenue showed a steady increase, peaking at approximately $546 in late November. The app’s weekly active users decreased from 2.97K in late September to around 2.00K in late November, before slightly rising to 2.30K by the end of December.
Crayola Create and Play saw its weekly downloads peak at 195 in early October, before stabilizing around 82 by the end of December. The app’s weekly revenue peaked at $445 in the final week of December. Weekly active users showed a slight decline from 240 in early October to 133 by the end of December.
Colorfy: Coloring Book Games also from Wildlife Studios, witnessed a significant jump in weekly downloads from 167 in late October to 474 in early November, then stabilizing around 183 by the end of December. Weekly revenue peaked at $383 in late November. The app’s weekly active users saw a peak of 1.02K in early November, before settling around 395 by the end of December.
Disney Coloring World from StoryToys Limited showed a relatively stable trend in weekly downloads, ranging between 108 and 159 throughout the quarter. Weekly revenue peaked at $360 in late September, with another notable peak of $338 in mid-December. Weekly active users ranged from 307 in late November to 399 in late September, maintaining a relatively stable trend.
Adult Coloring Book - Pigment by Pixite Inc. saw its weekly downloads peak at 750 in early November, with a decline to 126 by the end of December. The app’s weekly revenue showed a peak of $287 in mid-November. Weekly active users saw a significant rise to 811 in early November, before decreasing to 234 by the end of December.
For more in-depth insights and data, visit Sensor Tower.
